Liv Appleton

Technology Content Marketing Executive Liv joined the Elite Group team in 2021, as our technology copywriter, before progressing to her current role as our Content Marketing Executive in 2022. Liv has a strong background in the field of technology and leverages deep industry knowledge across a range of topics to create informative, insightful, and educational content to guide businesses towards effective technology adoption. Liv is committed to bringing up to date information on the latest technology, reporting on industry trends and providing advice to empower customers to make the most of everything their technology solutions have to offer.

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Unified Communications

Unified Communications as a Service: Frequently Asked Questions

Your Unified Communications Questions Answered For businesses seeking to maximise productivity and collaboration, unified communications platforms off...

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Unified Communications

CCaaS 101: An Introduction to Contact Centre as a Service

Contact Centre as a Service (CCaaS) solutions have been growing in popularity in recent years thanks to the efficiency with which they can be implemen...

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Unified Communications

10 Features of UCaaS Solutions

In this article, we will discuss the ten key features of UCaaS solutions and why a new communications platform would benefit your business if you’re...

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Unified Communications

5 Benefits of 8×8 XCaaS

8x8 has emerged as one of the leading vendors of cloud communications technology, offering customers a massive range of products and services, suited ...

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Unified Communications

5 Benefits of Call Analytics

If your business is yet to utilise UCaaS and CCaaS platforms and take advantage of the information call analytics solutions have to offer, keep readin...

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Unified Communications

8×8 vs Mitel MiVoice Business – Which is Best For Your Business?

Without a company-wide communications system in place that’s easy to use and easy to expand, companies face the threat of mismanaged communications,...