Why does Direct Routing make a difference for business communications?

Updated: November 14th, 2022

What is Direct Routing, how does it work and who is it for? 

The business communications revolution is moving so fast it’s hard to keep up sometimes, especially when you are trying to run your own business day to day. Knowing what best suits you company communication needs and all the technical jargon that comes with it can be a challenge. Having an understanding of some of the technical stuff can make a major difference in your choice of solutions. 

Sometimes the devil is in the detail and direct routing is one detail that you need to be across to fully understand whether your chosen comms system will work the way you want it to. Direct routing is one of those details that allows your business to have greater control over incoming and outgoing calls. 

In essence, Direct Routing in the digital realm is like having direct lines in the traditional analogue world. Traditionally your PBX would deliver incoming and outgoing calls utilising the associated onsite hardware. Direct routing uses cloud technology to deliver voice directly into Microsoft Teams, reducing the need for onsite hardware and ongoing maintenance costs. 


Why is direct routing important? 

There are a number of reasons why direct routing is beneficial for businesses. 

Direct Routing allows you to truly unify your I.T and Communication strategy by fully enabling voice services through Microsoft Teams. 

Direct routing allows for centralised phone number management, which helps businesses control and administer continuity. This is essential if you have multiple geographic locations such as more than one office and a remote workforce. Having direct routing as part of your voice strategy means that no matter where your staff are calling from end users see the one phone number and visa versa, incoming calls only need to contact one number no matter where your staff are. You can also allocate multiple numbers for different departments, offices etc or you may even need to assign an international phone number. 

Quality control is another reason to deploy direct routing. Direct routing, through Teams Talk, gives businesses the ability to manage the analytics of inbound and outbound calls as well as recording functionalities. Without direct routing, you lose the ability to analyse your business productivity and efficiency. 

Remote staff can communicate exactly the same as if they were in the office, the only thing required is an internet connection. The flexibility this allows for businesses and staff alike allows for greater adaptivity with improved balance for employees. 

That’s why our Teams Talk solution incorporates direct routing. 

With our knowledge and experience, Elite Group has combined various platforms, enabling businesses the flexibility to Unify Communications via Microsoft Teams. 

Our very own ‘Teams Talk’ is available in 3 different packages, Teams Talk, Teams Talk Pro and Teams Talk Premium. Each platform is tailored for a distinct set of voice options allowing businesses to choose a solution that suits their communication needs. Why use a separate UC platform, Teams Talk gives businesses the option to consolidate communications into a single, Unified tool. 

There’s no need for separate voice and collaboration solutions. Teams Talk utilises carrier grade infrastructure to deliver an always on service allowing you to dial any external number and receive calls directly into your Microsoft Teams environment. Teams Talk is a flexible, accessible, cost-effective alternative to other calling plans allowing you to make calls anywhere to anyone. 

Teams Talk unlocks the full potential of Microsoft Teams by enabling feature rich voice services in a simple price per user model. Teams Talk unites many features associated with traditional voice platforms into Microsoft Teams, giving businesses one tool for all internal and external collaboration and communication needs. 


At the end of the day, the main takeaway from direct routing is that its business as usual once deployed via Teams Talk. There is no difference to the end user whilst businesses maintain continuity and affordability. In fact, the cost savings and ROI alone make moving to a cloud-based UC solution, like Teams Talk, a no brainer. 


Take advantage of the latest teams talk offer, speak to one of our knowledgeable staff today. Get a FREE install with any 36 month contract until the end of April. 


Elite Group is one of the UK’s leading unified communication providers, supplying reliable and professional IT and telecoms services to organisations seeking Business Mobile, Cloud, Networking, Connectivity, and Telephony solutions.  


For more information on how Elite Group can power your unified communication solutions, call us or request a quote today